RedDoorz spread the joy of the holidays early this year by giving children from marginalized communities from across the Philippines access to 100 rooms at various RedDoorz hotels. This is part of the hotel chain’s recently launched #MomentsToCelebrate holiday campaign.
Coming from Luzon, Visayas and Mindanao, 100 children received their first-ever travel experience in the form of special holiday treats and an overnight stay at RedDoorz hotels. To accomplish this, RedDoorz worked with Virlanie Foundation, Sunshine Corner Ministry of Encouragement Inc. and United Muslim, Christian and Lumad for Peace and Development in Mindanao, a non-profit organization caring for Lumads, indigenous people and informal settlers in Mindanao.
Under supervised conditions from qualified volunteers and child guardians, the children were chaperoned for a series of holiday events including educational learning sessions, parlor games and team-building exercises. Virlanie Foundation donor relations officer Caleb Uy said, “This experience was a great learning opportunity.”
“Staying in a hotel for the first time and indulging in new, enjoyable activities excited the children and gave them an early Christmas memory that they’ll never forget,” Uy continued. “This was the first time that a number of them felt that they belonged as part of a larger, caring community, encouraging them to try new things.”
On November 23, 2019, RedDoorz kicked-off the program in Davao City, Philippines. Employees of the hotel chain surprised the staff and children of the United Muslim, Christian and Lumad For Peace and Development in Mindanao with an impromptu party complete with food, games and prizes.
On November 24, 2019, Virlanie Foundation kids from marginalized communities in Metro Manila were treated to an overnight stay at a RedDoorz hotel topped by a party. On November 26, 2019, the hotel chain gave the children a fun day they would never forget with the help of Sunshine Corner Ministry of Encouragement, Inc., a child-caring institution catering to the needs of abused, abandoned and neglected children in Cebu City, Philippines.
RedDoorz country marketing manager Raenald de Jesus highlighted why RedDoorz wanted to give back to the underprivileged sections of the community through this initiative. The company now has more than 200 partner hotels in over 20 cities all over the Philippines.
“These children have had a disadvantageous start in life and we wanted to give them the chance to experience a fun-filled weekend before Santa Claus sets off with his bag of goodies,” de Jesus said. “RedDoorz launched its #MomentsToCelebrate campaign this holiday season to spread cheer by enabling more people to travel, and to remind more Filipinos to create quality moments with their loved ones.”