apps, software and internet

Why 2021 will be the year of online businesses

laptop, notepad (©Nick Morrison)

laptop, notepad (©Nick Morrison)

A year ago, many of us were motivated and determined to achieve our new year’s goals and resolutions. Ironically, that was the one year most of us fell short of those goals – although it was truly out of our hands this time around. 2020 has managed to change our perspectives in a multitude of ways, and that’s exactly why we now know that 2021 will definitely be the year of online businesses. Here’s why we’re so confident about this declaration. 


COVID-19 has positively impacted the online business scene.

In 2020, we’ve witnessed firsthand how our life came to a complete halt at the hands of the global pandemic, Covid-19. Shops closed down, streets were emptied, and many employers laid off most of their workforce. Even for those who had managed to keep their job, the nature of their work transformed to working from home, contrary to from the office. This shift in operations dictated that work be performed digitally for the most part. It was only a matter of time when businessmen and entrepreneurs exploited this opportunity to create digital services and products to suit the current needs. As a result, the forecast for online businesses was greatly impacted, where eCommerce sales are estimated to have increased by 34.2% in 2020. Alternatively, brick-and-mortar stores saw a 3.2% decline in sales, with many being forced to close-down temporarily or even permanently. 


Taking time off was surprisingly beneficial.

Sometimes, all you need to come back in full-force is a break. If there’s one thing that 2020 has given most of us, it’s that mandatory and extended break away from any action. It’s true that this break was stressful, but it also gave many people the time to break out of routine and connect with themselves in a deeper and more authentic way. As a result, many of us became more connected with our inner selves: our desires, strengths, passions, and even weaknesses. This break was also a great way for many to enhance their personal and professional skills by learning new hobbies and interests, which is why this year’s resolutions are more serious for almost everyone. All of this built up frustration has got to go somewhere, so, even in the unfortunate occasion of extended lockdown, people can make good use of their new skills by starting online businesses. 


Everything you need is available online.

The online world has been there for decades; it’s not as if we’ve just discovered the internet. It’s not as if the internet was lacking in information either, but the aforementioned built-up frustration is a great source of motivation for many people to start making good use of the information readily available to them. That being said, you can certainly learn everything you need to start and run a successful business online. Better yet, you can visit here to learn expert advice for running your online business, starting from the best sources for self-publishing to learning affiliate marketing and sales funnel building. Although the basics of online business operation remain the same, it’s important to understand the recent trends and updates to keep your game up among the competition. 


Many people are looking for new opportunities.

If you’re one of the luckier individuals, you’ve managed to keep your job or your business operating during the pandemic. Unfortunately, the same can’t be said for everyone else. For most people all over the globe, the pandemic was more akin to a recession. However, history has shown us, time and time again, how recessions always come with a silver lining of new opportunities. This time, there are two significant silver linings: the need for new solutions and an increase in the available workforce. If you do have a new solution or a promising business idea, this is the best time to hunt for the best available talent. 


Going digital is becoming a necessity.

We’ve long concluded that the fourth industrial revolution is well on its way, but what we didn’t foresee is that it may just hit us in full-force before we’d estimated. Thanks to 2020, most of the global workforce has switched to digital operations instead of operating physically. As of 2021, we’re confident when we say going digital is no longer a luxury; it’s a necessity. A look at the top predicted business trends for 2021 can confirm our conclusion. These trends include eCommerce, virtual services, telemedicine and telehealth, automation, and remote working. 


The fact that the online business world has flourished even more following the recent pandemic shouldn’t really come as a shock to you. With nothing to do while being confined to their homes, it’s expected that consumers would switch to online shopping instead of heading to brick-and-mortar stores. Likewise, employers and employees as well as institutions of all kinds were forced to find better digital alternatives to run their businesses. Seeing as how online businesses have thrived in 2020, it’s safe to say that things are looking even more promising in 2021.

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