BUSINESS & TECHNOLOGY

Wiz Khalifa is now Professional Fighters League co-owner, brand, music and content advisor

Professionally known as Wiz Khalifa, rapper, singer and songwriter Cameron Jibril Thomaz, 33, of Pittsburgh, Allegheny County, Pennsylvania, United States. The multi-platinum GRAMMY® and Golden Globe nominated artist has invested in the Professional Fighters League and will play an active role in continuing to shape the PFL brand for this generation’s sports fan.

As a PFL brand, music and content advisor, Khalifa will collaborate with the league on integrating various elements of pop culture from music integration and content creation to mixed martial arts lifestyle apparel. The league will incorporate his music throughout its regular season, playoff and championship events and will co-produce original MMA content for fans.

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Khalifa joins PFL’s best-in-class ownership group which includes Ted Leonsis, Kevin Hart, Brandon Beck and Mark Burnett. Charlie Puth’s “See You Again” collaborator said, “I’m so proud to join forces with the Professional Fighters League.”

“I’ve been doing MMA training for years now and am also the biggest MMA fan,” Khalifa continued. “To be able to bring my expertise and vision to the sport is super exciting and I can’t wait for the action to get started on April 23.”

The 2021 PFL Season will begin on April 23, 2021 on ESPN2, ESPN3 (Spanish) and ESPN+ in primetime. The remaining regular season events will take place on April 29, 2021, on May 6, 2021, on June 10, 2021, on June 17, 2021 and on June 25, 2021.

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“I’m excited to welcome Wiz Khalifa to the PFL’s ownership group and partner with such a gifted global music and cultural icon,” PFL chief executive officer Peter Murray said. “Wiz will play an active role in shaping and amplifying the voice of the PFL brand and how it resonates with the 550 million fans around the world.” 

The PFL has quickly established itself as the number two MMA company in the world. With the addition of world-class talent from elite fighters to established business executives and partnering with industry-leading brands such as Anheuser-Busch InBev, GEICO, CarParts.com and Socios, the league continues to accelerate its global expansion.

Sports fans across more than 160 countries around the world will be able to tune in to the PFL’s highly anticipated return on April 23, 2021 in Atlantic City, New Jersey, USA. The main event is a lightweight match between Anthony “Showtime” Pettis, 34, of Milwaukee, Wisconsin, USA and Clay “Cassius” Collard, 28, of Price, Utah, USA.

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