13 things about Miss New Mexico USA 2025 Dominique Ehrl

Dominique Ehrl Lugo competed in Miss New Mexico USA twice. She represented New Mexico, United States in the 74th edition of Miss USA.

BIOGRAPHY

Ehrl is a German-Mexican-American model and beauty queen who advocates for digital literacy. She was born in 1994 in Santa Fe, New Mexico to a German father and a Mexican mother named Xóchitl Ehrl.

Dominique is an alumna of Santa Fe Preparatory School in Santa Fe and Florida International University in Miami, Florida, USA. Here are 13 more things about her:

1. From 2013 to 2016, she attended Florida International University where she earned a bachelor’s degree in communication arts.
2. In 2015, she served as a social media and communications intern at We Are Visual in Miami and a brand innovations marketing intern at Univision in the same city then moved to Manhattan, New York City, New York, USA.
3. From 2015 to 2016, she was an integrated marketing intern at NBCUniversal in New York City.
4. In 2016, she was a strategic and experiential marketing intern and a production associate at NBC Olympics in Stamford, Connecticut, USA and a marketing intern at Scripps Networks Interactive in Miami.
5. In 2017, she visited Spain and Mexico.
6. She moved from Manhattan to Ann Arbor, Michigan, USA in 2017, Los Angeles, California, USA in 2019 and New York City in 2022.
7. From 2017 to 2019, she was an associate account strategist at Google in Ann Arbor.
8. From 2019 to 2022, she was a senior partner operations manager at YouTube in Los Angeles.
9. She was Miss New Mexico USA 2021 third runner-up.
10. In 2022, she joined YouTube in New York as a global strategy and operations manager.
11. In 2024, she became a YouTube product marketing manager in New York.
12. She won Miss New Mexico USA 2025.
13. She was a Miss USA 2025 candidate.

TIMELINE

Dominique has been 6’0″ tall since she was 13 years old. She is a first-generation American and she speaks English and Spanish.

2010s

• From January 2015 to April 2015, she was a We Are Visual intern in Miami.
• From June 2015 to August 2015, she was a Univision intern in Miami.
• In September 2015, she joined NBCUniversal in New York City as an intern.
• In May 2016, her internship at NBCUniversal ended.
• She joined NBC Olympics in Stamford as an intern from June 2016 to August 2016 and a production associate in August 2016.
• From October 2016 to December 2016, she was a Scripps Networks Interactive intern in Miami.
• In March 2017, she traveled to Madrid, Spain.
• In December 2017, she traveled to Cancun, Quintana Roo, Mexico.
• In April 2017, she joined Google in Ann Arbor.
• In July 2019, she left Google and joined YouTube in Los Angeles.

2020s

• On August 15, 2021, she competed against 32 other Miss New Mexico USA 2021 candidates at Hotel Encanto in Las Cruces, New Mexico. She was third runner-up to Christa Schafer.
• In March 2022, she joined YouTube in New York as a global strategy and operations manager.
• In March 2024, she became a product marketing manager at YouTube in New York.
• On August 17, 2025, she competed against 22 other Miss New Mexico USA 2025 candidates at the Center for the Arts of New Mexico State University in Las Cruces. She won the title.
• On October 24, 2025, she represented New Mexico at Miss USA 2025 and competed against 50 other candidates at the Grand Sierra Resort in Reno, Nevada, USA. She was unplaced.