Lazada is one of the partners of ONE Championship subsidiary ONE Esports for the ONE Esports Dota 2 Singapore World Pro Invitational. Owned by Alibaba Group, the international e-commerce company founded by Maximilian Bittner with the backing of Rocket Internet in 2012.
“As the leading eCommerce and Shoppertainment platform in the region, Lazada sees vast potential in developing the local esports and gaming scene and supporting various initiatives to foster a robust community for gamers and shoppers alike,” Lazada Singapore chief marketing officer Michelle Yip stated. “We are pleased to partner with ONE Esports on this exciting project to bring the top global esports talent to Singapore for the inaugural ONE Esports Dota 2 Singapore World Pro Invitational.”
“Local gaming fans can look forward to the event being livestreamed on the Lazada app,” Yip continued. “We will also be giving back to the gaming community by offering money-can’t-buy experiences such as backstage tours to meet some of the top participating global teams.”
On December 18, 2019, ONE Esports officially announced the ONE Esports Singapore Major, scheduled for June 20-28, 2020, during a press conference in Singapore attended by select media members and esports fans. The panelists were Singapore Tourism Board attractions, entertainment and tourism concept development executive director Jean Ng, Dentsu content business design center director Shuntaro Tanaka, PGL Esports CEO Silviu Stroie and ONE Esports CEO Carlos Alimurung.
As ONE Esports’ inaugural event, the ONE Esports Dota 2 Singapore World Pro Invitational is the first event in the ONE Esports Dota 2 Invitational Series. Ticket information for the event is available on the ONE Esports website.
Organized with PGL Esports, the ONE Esports Dota 2 Singapore World Pro Invitational will take place at the Singapore Indoor Stadium from December 20-22, 2019. A total of US$1,000,000 and 15,000 Dota Pro Circuit (DPC) points will be up for grabs for participating Dota 2 pro teams.
The three-day competition features some of the best players, teams, on-air talent, and cosplayers in Dota 2. Teams will compete for a share of the US$500,000 prize pool and the honor of being the first ONE Esports Dota 2 Invitational champion.
Four of the 12 teams in the competition have previously won Dota 2’s most prestigious event The International (TI) and nine teams have competed at a previous TI. In addition, 11 of the on-air talent have cast or performed observer roles at TI, and four cosplay performers have won awards at a TI or a Major.
Aside from Lazada, world-class brands TUMI, JBL, DBS Bank, Secretlab, Harvey Norman and Red Bull are also sponsors of the competition. Distribution partners Huya, Huomao, Maincast, eGG and Twitch will stream and broadcast the competition.