Upper Deck and the Professional Fighters League has signed a multi-year deal for licensed collectibles and memorabilia products and exclusive for trading cards. Fans will be offered a wide array of collectibles that feature autographs and memorabilia from the PFL’s world-class athletes and rising stars.
The exclusive PFL cards mark the first time Upper Deck will offer sets of professional fighting trading cards that will be available in both physical and digital form featuring world champion fighters like Kayla Harrison, Anthony Pettis, Rory MacDonald, Ray Cooper III, Fabrico Werdum and three-division boxing champion Claressa Shields. Considered one of the most decorated boxers in history, Shields made her PFL debut on June 10, 2021 with a technical knockout in the third round of her matchup against Brittney Elkin.
“We’re thrilled to collaborate with PFL and to offer new and innovative products to professional fighting fans everywhere,” Upper Deck sports brand manager Paul Zickler said. “We look forward to building a long-lasting relationship with the PFL for years to come.”
PFL chief executive officer Peter Murray said the league is excited to partner with Upper Deck to provide mixed martial arts fans with unique collectibles of their favorite fighters as they work toward their goal of becoming a world champion. He said, “These will be the first cards of their kind to showcase MMA superstars and will highlight some of the best moments of our world-class athletes.”
Collectors will be able to buy, open, collect and trade their first PFL card on June 18, 2021 at 9:00 a.m. PDT through Upper Deck e-Pack®. The patent-pending platform allows fans to purchase and open packs at any time, from anywhere in the world, using a mobile device or computer.
The first PFL card will commemorate Shields’s MMA debut and will launch as part of Upper Deck’s Game Dated Moments (GDM) program, where fans can purchase exclusive cards of top highlights, available for a limited time on www.UpperDeckEpack.com. Rare gold and silver variants of her inaugural GDM card will be randomly inserted into select packs as a bonus second card.
Additional PFL collectibles are expected to release in 2022 and will be available in select hobby shops nationwide and through Upper Deck Authorized Internet Retailers (AIRs). Tune in to witness MacDonald, Cooper III and the league’s welterweight and light heavyweight fighters make their final push of the regular season to earn a spot in the playoffs on June 17, 2021 at “PFL 5: 2021 Season” at the Ocean Casino Resort in Atlantic City, New Jersey, United States on ESPN2 and ESPN+.
“PFL 6: 2021 Season” will also take place at the Ocean Casino Resort on June 25, 2021. One of the bouts is a lightweight match between Pettis and Raush Manfio.