Sony Music to launch Ben&Ben’s ‘Doors’ via YouTube Live to raise COVID-19 response funds

Ben&Ben
Ben&Ben

Ben&Ben is set to release a new single titled “Doors” on April 16, 2020 through Sony Music. To celebrate the release, the nine-piece collective will host a special YouTube Live event on April 18, 2020 on the band’s YouTube channel to raise funds for the new coronavirus (COVID-19) response in the Philippines.

Fans across the world can tune in from 7:00 p.m. GMT + 8 (9:00 p.m. AEST / 7:00 a.m. EST / 12:00 p.m. BST) to see the acclaimed nine-piece perform “Doors” alongside other tracks from their certified Platinum and best-selling 2019 debut album “LIMASAWA STREET” including recently released “Fall.”

Each member of the band will connect from their respective homes to stream the performance in their unique signature 3×3 format.  After the event, the live stream will continue to be available on YouTube as a video on demand.

According to the members of Ben&Ben, “Doors” is one of the most personal songs that they have written. In a statement, the band explained, “It’s about passive-aggressiveness, how it can ruin relationships and how anyone can be on either the sending or receiving end of it.”

“So much of the hurt in the world now, much of which we all experience daily as well, is caused by people not speaking what is really on their minds,” Ben&Ben stated. “We drew on our emotions on these topics to craft the melodies, riffs, beats and textures of the song. It was done so quickly.”

“One day, we were jamming the song, and a few days after we already had the track on record,” the band continued. “Everyone just performed their most raw and pure feelings to make the arrangement.”

“Doors” was mixed by Grammy Award-winning engineer Miles Walker and mastered by Leon Zervos. The former has worked with Beyonce, Usher, Coldplay and Rihanna while the latter has worked with P!nk, Maroon 5, Beastie Boys and Willy Nelson.

https://twitter.com/conan_altatis/status/1249880322071613442

 

Google Philippines country director Bernadette Nacario said YouTube is proud to collaborate with Sony Music to enable Ben&Ben’s live streaming event that aims to create a donation drive for COVID-19 response efforts. On March 27, 2020, the band held a Facebook Live event for their COVID-19 donation site (www.puhon.ph), which garnered 2.2 million views in the first 24 hours, surpassing the Facebook Live statistics of Latin Superstars Alejandro Sanz and Juanes.

The donation site was created by Ben&Ben, Sony Music Philippines and other partners, with inspiring stories and messages of encouragement to frontliners. Puhon is a beautiful Visayan word that means “hopefully” and is a famous lyric of Ben&Ben.

“It is uplifting to see the power of music and Filipinos’ spirit of bayanihan coming together to lend a helping hand during this increasingly challenging time,” Nacario said. “We hope that Ben&Ben’s event does not just help raise funds but inspire Filipinos to get through difficult moments through music.”

 

Ben&Ben consists of brothers Paolo Benjamin and Miguel Benjamin on acoustic guitars and vocals, Poch Barretto on electric guitar, Jam Villanueva on drums, Agnes Reoma on bass, Patricia Lasaten on keyboards, Toni Munoz and Andrew de Pano on percussions, and Keifer Cabugao on violin. Combining folk and indie music with pop sensibilities, they have redefined the mainstream music lane with a sound that bridges the musical traditions of the past with a contemporary touch. And this is what sets them apart from their peers: Ben&Ben creates a blueprint that makes intimacy feel big and expansive.

Throughout 2020, Ben&Ben will continue to release music and the band plans to tour its incredible live set again when possible. Watch out for this link for their “Doors” launch:

2 thoughts on “Sony Music to launch Ben&Ben’s ‘Doors’ via YouTube Live to raise COVID-19 response funds

Leave a comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.