Asia

H&M’s summer campaign features dia maté’s song ‘Dream’

dia maté

A new H&M summer campaign features “Dream,” a song by Island Records Philippines recording artist dia maté, 19, of Alabang, Muntinlupa, Metro Manila, Philippines. The song is part of the Best of H&M Philippines Store playlist.

“Dream” is a collaboration between maté and IV of Spades member Blaster Silonga, 21. The song explores the hesitation of commitment and moving forward despite falling in love with someone.

“It feels surreal really,” maté said. “The wonderful team at Island got me this collaboration and for that I am so grateful. I’m so happy that I was able to create a song that perfectly fit the summer vibe they were looking for.”

maté also reminisced about her childhood, walking into an H&M store and wanting to buy everything in sight. She said, “H&M was always one of the first shops I’d walk into at the mall.”

“In regards to style and values, H&M aligns perfectly with mine,” maté continued. “I’m happy that I can shop sustainably and know that I’m paying for good quality.”

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Written by maté and produced by Silonga, “Dream” was inspired by how people sometimes close themselves off subconsciously to protect their heart from the trauma induced by past relationships. It is available now on all digital platforms worldwide via Island Records Philippines.

“That’s what ultimately holds us back, the fear of being let down again,” maté said. “’Dream’ essentially describes wanting to wake up from the past, to pretend it was only a dream.”

Originally, maté penned and produced the demo for the song on guitar but she eventually wanted to revamp the track with a more upbeat and energetic vibe to complement the melancholic appeal of her lyrics. That was where Silonga and Sam Marquez from One Click Straight came in as producer and sound engineer, respectively, bringing the vision to life with charismatic flair that reflects maté’s personal branding. 

“It started through zoom meetings with Blaster and text exchanges back and forth to discuss what we were going for production-wise,” maté revealed. “Thankfully, we had the same vibe in mind, a more indie-pop/band type production. Blaster also had other great ideas so we rode along with that.”

“Sadly, due to the situation now, we couldn’t meet up to record the song so I recorded all of the vocals in my room,” the Island Records Philippines recording artist continued. “After that, he sent the song to be mixed and mastered by Sam.”

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