Supafaya co-founder Amira Alawi turns 36

Amira Marbella Al-Alawi is a Moroccan-Filipino marketing consultant and entrepreneur also known as Amira Alawi. Her younger sister Mariam Sayed Sameer Marbella Al-Alawi is professionally known as Ivana Alawi.

Hashim Al-Alawi, also known as Hash Alawi, is Amira and Ivana’s only brother. Their youngest sibling Mona Marbella Al-Alawi is also known as Mona Louise Rey.

BIOGRAPHY

On November 28, 2025, Amira turned 36. Here are 12 more things about her:

1. Her father Samier Al-Alawi is Moroccan.
2. Her mother Fatima Marbella is Filipino.
3. She spent her childhood in Bahrain.
4. Her parents separated when she was young.
5. She attended Stylelife Academy.
6. She once worked at an FM radio station in the Philippines owned by Willie Asuncion.
7. She is the eldest of four siblings.
8. She and Asuncion have a son together.
9. In 2018, her father passed away.
10. In 2019, she became a mother.
11. In 2024, she joined NDMstudios as a strategic consultant and Sovrun as the head of social media and growth and co-founded Supafaya, a platform for buying, selling and trading sneakers, collectibles, watches and apparel.
12. In 2025, she joined Coins.ph as a global marketing director.

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TIMELINE

Amira describes herself as a geeky marketer obsessed with data analytics. She enjoys making data-driven strategies feel like binge-worthy content.

1990s

• On December 25, 1996, her sister Ivana was born.
• On January 2, 1994, her younger brother Hash was born.

2000s

• On August 19, 2004, her younger sister Mona was born.

2010s

• In December 2018, her father died of a heart failure.
• On June 20, 2019, she gave birth to Gabriel Al-Alawi.

2020s

• In February 2024, she joined NDMstudios.
• In November 2024, she co-founded Supafaya.
• In December 2024, she joined Sovrun.
• In October 2025, she joined Coins.ph.